How does Facebook compare to other social media sites in Namibia?
Facebook is the most popular social media platform in Namibia, significantly outpacing its competitors in terms of user engagement and reach. Here’s how Facebook compares to other platforms: Popularity and User Base Facebook : As of early 2023, there were approximately 78,000 Facebook users in Namibia, representing about 22.4% of the total population and 32.9% of the eligible audience aged 13 and above. Despite a slight decline in ad reach, Facebook remains the leading platform for social media interaction among Namibians. Instagram : The platform has around 230,000 users in Namibia, showing growth in advertising audience but still far behind Facebook. Twitter : With only about 46,000 users, Twitter has a much smaller audience compared to Facebook and Instagram, making it less influential in the Namibian social media landscape. LinkedIn : This platform has about 200,000 users, primarily targeting professionals, but it does not match the general engagement levels seen on Face...